Automic Gold · Performance Report

February 2026 — Meta + Google Ads Recap

Reporting period: February 1 – February 28, 2026 · Generated June 4, 2026 · Threshold floor: 9x ROAS (Automic Gold bespoke)
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Headline metrics

Total Revenue (Both)
$169,643
181 purchases attributed
Total Spend (Both)
$21,738
Meta + Google combined
Blended ROAS
7.80x
Across both platforms
Daily Avg Revenue
$6,059
28-day average

Per-platform totals

Meta (Facebook + Instagram)

Spend
$12,646
Revenue
$81,012
ROAS
6.41x Below 9x
Purchases
74
Impressions
974,333
Clicks
22,066

Google (Search + PMax + Shopping)

Spend
$9,092
Revenue
$88,631
ROAS
9.75x Above 9x
Purchases
107
Impressions
314,495
Clicks
10,474

Daily performance

Daily Revenue (Meta vs Google)

Daily Spend (Meta vs Google)

Daily ROAS — Meta vs Google vs Blended

Creative breakdown — Meta ads

Top creatives by spend

Engagement - Rings - Video 3
Rings -Engagement - Sales
$2,474spend $18,932revenue 7.65xROAS 9purch. 1.56%CTR
Adv+ Catalog | Carousel | Single Image | 1
TOF - Adv+ - Sales
$2,207spend $31,684revenue 14.35xROAS 23purch. 2.62%CTR
RING | Video | 5
TOF - Adv+ Sales - Rings
$2,194spend $11,856revenue 5.40xROAS 16purch. 2.12%CTR
Dynamic Catalogue Retargeting
Retargeting - Cart Abandonment
$1,700spend $4,755revenue 2.80xROAS 6purch. 3.04%CTR
RING | Video | 5
Retargeting - Social Engagement
$1,206spend $3,000revenue 2.49xROAS 6purch. 3.20%CTR
Earrings | Adv+ Catalog | Carousel | Single Image | 1
Earrings - Blended - Sales
$1,058spend $1,632revenue 1.54xROAS 4purch. 2.43%CTR
RING | Video | 4
Retargeting - Social Engagement
$1,052spend $5,345revenue 5.08xROAS 5purch. 3.10%CTR
RING | Video | 1
TOF - Adv+ Sales - Rings
$412spend $3,807revenue 9.25xROAS 5purch. 1.19%CTR
Engagement - Rings - Video 2
Rings -Engagement - Sales
$319spend $0revenue 0.00xROAS 0purch. 1.68%CTR
Earrings | Video | 3
Earrings - Blended - Sales
$24spend $0revenue 0.00xROAS 0purch. 1.05%CTR

Winning creatives above 9x ROAS

Adv+ Catalog | Carousel | Single Image | 1
TOF - Adv+ - Sales
$2,207spend $31,684revenue 14.35xROAS 23purch. 2.62%CTR
RING | Video | 1
TOF - Adv+ Sales - Rings
$412spend $3,807revenue 9.25xROAS 5purch. 1.19%CTR

Creative / format breakdown — Google

By channel type

Channel / FormatSpendRevenueROASPurch.Impr.
Performance Max$6,050$74,44612.30x90296,815
Search$3,041$14,1864.66x1617,680
Shopping$0$00.00x00
Display$0$00.00x00

Top campaigns

Meta — top campaigns by spend

CampaignSpendRevenueROASPurch.Impr.ClicksStatus
Rings -Engagement - Sales$2,793$18,9326.78x9295,5784,633PAUSED
TOF - Adv+ Sales - Rings$2,606$15,6636.01x21234,3394,635ACTIVE
Retargeting - Social Engagement$2,258$8,3453.70x11186,7365,894ACTIVE
TOF - Adv+ - Sales$2,207$31,68414.35x23177,8424,657ACTIVE
Retargeting - Cart Abandonment$1,700$4,7552.80x652,7361,605PAUSED
Earrings - Blended - Sales$1,082$1,6321.51x427,102642PAUSED

Google — top campaigns by spend

CampaignSpendRevenueROASPurch.Impr.ClicksStatus
PMax |2026$6,050$74,44612.30x90296,8158,467ENABLED
AG_General_Jewelry_6/1/23$1,521$6,0743.99x610,3261,167PAUSED
Search | Non-Brand | Gold Jewelry | 2025$1,520$8,1125.34x107,354840PAUSED

Meta — winning campaigns above 9x ROAS

CampaignSpendRevenueROASPurch.Impr.Clicks
TOF - Adv+ - Sales$2,207$31,68414.35x23177,8424,657

Google — winning campaigns above 9x ROAS

CampaignSpendRevenueROASPurch.Impr.Clicks
PMax |2026$6,050$74,44612.30x90296,8158,467

Winning audiences (Meta)

Top age × gender by spend

Age × GenderSpendRevenueROASPurchases
25-34 / female$3,415$32,3339.47x26
35-44 / female$2,553$11,0194.32x16
65+ / female$1,188$7510.63x3
45-54 / female$1,127$2,0851.85x5
55-64 / female$1,035$1,2901.25x1
25-34 / male$950$14,53815.30x10
35-44 / male$709$7,64110.78x4
25-34 / unknown$311$00.00x0

Age × gender above 9x ROAS

Age × GenderSpendRevenueROASPurchases
25-34 / female$3,415$32,3339.47x26
25-34 / male$950$14,53815.30x10
35-44 / male$709$7,64110.78x4
55-64 / male$287$2,7289.50x2
18-24 / female$257$4,21416.38x2
35-44 / unknown$170$4,16724.47x4

Placement performance — where Meta dollars converted

PlacementSpendRevenueROASPurchases
facebook / feed$4,122$12,1622.95x12
instagram / feed$4,006$28,8177.19x27
instagram / instagram_stories$2,292$31,61613.80x20
instagram / instagram_reels$730$3,2384.44x4
facebook / facebook_reels$379$1,4893.93x4
facebook / facebook_stories$370$00.00x0
facebook / marketplace$135$30.02x1
audience_network / an_classic$125$00.00x0
audience_network / rewarded_video$117$00.00x0
threads / threads_feed$107$5795.41x2
facebook / instream_video$103$00.00x0
facebook / facebook_reels_overlay$74$83111.18x2
instagram / instagram_explore_grid_home$34$2,27867.54x2

Key movements this month

  • Meta's highest-spend creative: “Engagement - Rings - Video 3” at $2,474 spend → $18,932 (7.65x).
  • Most efficient Meta creative (≥$100 spend): “Adv+ Catalog | Carousel | Single Image | 1” at 14.35x ROAS on $2,207.
  • Google's engine: PMax |2026 — $6,050 spend → $74,446 (12.30x).
  • Top Google format: Performance Max drove $74,446 at 12.30x.
  • Best Meta placement: instagram / instagram_explore_grid_home at 67.54x ROAS.
  • Core buyer: 25-34 / female drove the most revenue ($32,333 at 9.47x).

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